Splitit is an interest-free installment plan that provides e-commerce and physical resellers with interest-free installments to their customers. Customers do not have to apply for a new line of credit or apply for a new credit card. Splitit leverages existing credit cards to give customers the benefits of all their regular credit cards. For merchants, having this extra payment option may mean increasing conversion rates, higher average credits, increasing customer satisfaction and lowering the buying threshold. ISO documents and agents can increase the number of credit cards and increase revenue by enjoying the service of Splitit, expanding the market and stabilizing old customers.